Almost 2 years ago, my friends and I joined forces to put our very first Bazaar stall.
It started with just an idea given by one of our Raketera friend who told us that Bazaar is a good business during December. And before we know it, the five of us agreed and decided to have a Bazaar or Tiangge stall. (We are all easy to talked to :-))
Now, our main problem is that we are all novice in this field….. as in ZERO knowledge. 🙂
We did not know how and where to put up, how much it cost and what are the requirements needed. (all we have is the pure Bazaar enthusiasm).
And how did we start our Bazaar or Tiangge stall with Zero Knowledge?
This is how…..
At the beginning:
- We checked for the possible Bazaar near our place. We asked friends and checked the internet for details like location, bazaar organizers reputation, and their contact number.
- We met with the organizer to know the papers that are needed to submit and the Bazaar details (like rental, opening and closing time and other important things that we should know).
- We did ocular inspection of the place to see if it attracts people. (We also asked other Bazaaristas about this but in a casual manner. Some don’t want to share if they know that we will likely be one of their competitors).
- We checked what other stalls are selling and asked for prices to have an idea. (and again, we asked casually).
- We checked what is missing – for us to know what else we can provide to our potential customers.
It is now time to have a meeting.
- How much are we going to invest per investor?
- Schedule in manning the Bazaar?
- Schedule of who will buy the Merchandise for Sale and where to buy?
- How to bring the merchandise to the Bazaar?
- What are the things that we needed in order to run the Bazaar? (like hanger, hooks, mannequin etc.)
- How and who will handle the inventory and sales?
When everything is in proper order, it is now time to buy our merchandise.
Tips when buying goods:
- Check and compare prices and haggle the price for bulk purchase.
- Check for quality – be sure that it is free from damage. Always ask for the store receipt and contact number so that you can change the damaged product.
- If possible, be a suki (regular customer). Because they are normally given special discount.
On pricing goods:
- Compute your expenses like travel, food, rent and others for you to know your profit margin.
- Have 2 sets of prices available. 1. Regular price to be given immediately to regular buyers. 2. Least Discounted price – which is the lowest possible price that you can give to a buyer who persistently haggle for more discount (or for customers who buy in bulk).
All details are now ironed, the goods are purchased and we are now ready to sell :-).
Things to remember during Bazaar:
- Be prepared for the hard labor especially during ingress and egress.
- Be ingenious. You don’t have to buy everything if you are just starting. Check your available resources. Why not use a regular Box instead of buying a storage Bin? Borrow tables & chair from your home instead of buying a new one for your Bazaar stall. By this you reserve the money so that you can buy other things that is urgently needed.
- Check your inventory and know the fast moving product. What products need replenishment?
- Always change your display – as per our experience, what is displayed on the mannequin are the first being sold, so make sure to change your display often.
- Display your goods at an eye level where your customer can see at a first glance because they scan first the stall before they go in.
- Be accommodating and friendly to your customers to make them feel that you are there to help them with their purchase.
- Be friendly to other Bazaaristas. When the other Bazaaristas learned that we are all new in the business, they offered their help. Some gave us ideas on where to buy items at cheaper price, stuff that we should sell, and one of our most loved co-Bazaarista even went out of her way by going to our stall during non-peak hours and advising us the proper way on how to put the store together. (And we also ask her sometimes to check the stall for us if we alone and needed to go to the rest room :-)).
Our Bazaar lasted for only 3 months (November – January, 2011). We just break-even but we learned a lot. We treat our experience like going to a business school and have an on the job training. At least, we all know what to do next time. :-).
From the web
- Have you experience joining a Bazaar? Tell me about it.